Fuori Salone 2019 - Materic Reflections



April 9- 14 2019
Via del Carmine 11 | 20121 Milano | Brera Design District

Opening: april 9 - 13 | 10.00 - 21.00 (sunday 10.00 - 18.00)
Cocktail: april 9 - 13 | 18.00 - 21.00

Ideagroup and Rubinetterie Treemme together to present a new way of living the bathroom environment.  
Materiality, innovation, colour and design blend along a route involving the visitor in an emotional and evocative trip, where lighting effects magnify material, showing its evolution.
The Materic Reflections Event has been conceived to express an innovative vision of the bathroom environment, through modern perspectives that evidence the material element, transforming and evolving in time.
The installation shows a new sensorial experience between scenographic suggestions, that see the exclusive collections of the two companies protagonists, some especially customized for this event. Both these companies represent excellence in the Bathroom field and in occasion of the Fuori Salone 2019 have united to sustain and give major visibility to the high quality of “Made in Italy” production.

Ideagroup caters to the evolution of taste by proposing new concepts in furnishing and adding personality to the bathroom. Customer focus has always been imperative for Ideagroup. This translates into a comprehensive range of modern bathroom furniture entirely designed and made in Italy, with a wide choice of design products everyone can afford. On-going research is the key to tackling the challenges of an increasingly bigger and more demanding market and is the result of the perfect symbiosis between the 4 companies of the group - IDEA, AQUA, BLOB and DISENIA. While each company specializes in a very specific market segment, the four companies together offer a complete range of products. Ideagroup combines four distinct brands, each with its own distinguishing identity and products for the bathroom.
DEA SRL Via Marigonda, 3/1 31040 Navolé di Gorgo al Monticano (TV) -  Italy - Tel.+39.0422.742184 www.ideagroup.itwww.disenia.it

Rubinetterie Treemme was founded in 1968 in Asciano, near the Italian city of Siena. Rubinetterie Treemme keeps alive traditional values such as taking a customer-oriented approach and using high-quality materials, while also investing in research and technology in order to ensure that its products are increasingly innovative. After 50 years, Rubinetterie Treemme is a strong, established business that keeps a close eye on the needs of a constantly changing market. Improvements are also underway on the structural front, as demonstrated by the recent introduction of new coating and electroplating systems and an overhaul of the entire production area in Asciano.
RUBINETTERIE TREEMME Via Mattei 10 - 53041 Asciano (SI) - Italy - Tel. +39 0577 718293 www.rubinetterie3m.it

For further information: ALESSANDRA BERTONA COMMUNICATION Public Relation, Press Office & Digital PR
+39 340 8631777 _ info@communicationab.com _ www.communicationab.com